A YOUNG North East woman whose career started in a call centre, has taken communication to a whole new level – by starting her own PR company.
English graduate Amy Armstrong, from Newcastle, joined energy efficiency company Eaga in 2009 – but was forced to re-think her career plans after being made redundant .
With help from the eaga Trust, Amy went back to university and has now launched her own business – helping raise the profile of a variety of young companies in the region.
Through its Skill-builder fund, which offers registered members a £1000 grant for work-related training, Amy was able to study for a Masters degree in PR at the University of Sunderland.
While there, she met fellow student Marie Donnelly, 25 and, after graduating, the pair launched Sunderland-based M.A.D Communications.
“The Trust’s help has been invaluable” said Amy, “because, along with the £1000 Skill-builder, they gave me a Business funding loan towards computers and office equipment to help me set up my new office.”
“Without that financial support it would have taken Marie and I a lot longer to get the equipment we needed.
“Having just celebrated our first year in business, we have a strong and varied client base and we are going from strength to strength.”
Richard Marr, Chief Operating Officer at theeaga Trust, said: “It has been a genuine pleasure to help Amy.
“Not only has she shown a clear sense of direction but she has put our support to excellent use and now has an embryo business of which she can be very proud.”
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